Direct Mail
Project Info
- Created By Darren Jasieniecki
About the Project
Challenge:
Create direct mail targeting Latino youth for open house event.
Idea/Inspiration:
Postcard using the college’s colors with pictures of the campus and Latino students.
Delivery:
Full-color postcard featuring Latino students and campus photos. Listing of all available majors and Latino student club information. There is also a section translated into Spanish targeted at parents and call to action to reserve a spot at the open house.
Responsible for:
Creative Direction
Graphic Design
Copywriting
